Featured Posts

Face to Face Networking: How to ensure you get no referrals
May 21, 2013 By Jon Baker · Leave a Comment
Face to Face Networking: How to annoy your contact at a one to one meeting. Face to Face Networking can be fun and can be annoying. This article is about a recent real life situation, the point it is how to learn from it and improve your face to face networking as a result. The [...]

Improving your elevator pitch, using double yellow lines
May 14, 2013 By Jon Baker · Leave a Comment
At many networking events there is an opportunity to introduce yourself and services for between 30 and 60 seconds, this elevator pitch is a good way to get known by the room. This article is about improving your elevator pitch – your elevator pitch…elevated. What do you think about rules? Did you read the same [...]

6 tips to get back in touch with people you have lost touch with
May 7, 2013 By Heather Townsend · 2 Comments
Getting back in touch with people is something that many of us find difficult. Regardless of whether your motive is driven by a commercial need or you are just curious, it doesn’t make it any easier to get back in touch. This article gives you some tips on how to successfully get back in touch [...]

Small Business Blogging – Does it work?
April 30, 2013 By Jon Baker · Leave a Comment
Business Blogging helps you get clients. However many people we talk to are unsure of this, or don’t believe it can work. They worry they need to be a literary genius or employ the (often expensive) services of a copywriter. This article is about one of our clients that recently started blogging and just got a [...]

How to be better at opening a networking conversation
April 23, 2013 By Jon Baker · 3 Comments
Opening a networking conversation can be nerve wracking, it can shape the way the conversation goes and (if it’s a new person you’re meeting for the first time) possibly wreck any potential relationship. So it may pay to consider what you say and open the conversation in a helpful and open manner – encouraging the other person to feel [...]
Farewell IKENceo
April 16, 2013 By Heather Townsend · Leave a Comment
On saturday morning, rather appropriately via a twitter DM from a mutual friend, I heard the sad news that I had been expecting. My great twitter buddy, friend and ex-client, Elizabeth Miles, lost her short battle with cancer. I’ve thought long and hard whether I should blog about this or not. After reflecting, I think [...]
The Excedia Group
The Excedia Group Ltd brings clarity, perspective and knowledge to professionals and business owners helping them achieve their business goals. 'venture-Now', 'The Executive Village', 'The Efficiency Coach', 'Heather Townsend' are trading names of The Excedia Group.
The Excedia Group Ltd is a company registered in England and Wales; Company Number: 7448839
Registered Office: Home Ground Barn, Pury Hill Business Park, Alderton Road, Towcester, Northants, NN12 7LS
Heather helps professionals and firms become the Go-To-Expert. Unusually for someone with an Engineering Degree, she accidentally became a writer and used her knowledge on social media to write the current best-selling and award-winning book on networking,
Jon Baker is a Business Coach, Sales Trainer and Experienced Public Speaker. Jon specialises in working with partners and owners from the smaller professional practices.