by Heather Townsend on February 3, 2012 · 0 comments
Following on from yesterday’s blog post, here are the remaining four ways in which any business owner or professional can win business regularly via twitter: 4. Be visible Twitter is a highly visible medium. You have to be active, and daily active, to generate any meaningful marketing presence. So, what does this mean? In an [...]
by Heather Townsend on February 2, 2012 · 0 comments
I generate over 90% of my new business via people I have met on twitter. Now, I realize that I am not a typical business owner in this regard. However, I am still regularly asked, how DO you win business via twitter. Here are my seven ways (in this and the next blog post) to [...]
by Heather Townsend on February 1, 2012 · 0 comments
You are busy sorting out a tricky bit of drafting which you need to complete before you can leave for the end of the day…. Then the telephone rings… it’s your partner, requesting your attendance at a networking event downstairs. They are a little short of bodies and want the room to look a little [...]
But, BNI (or insert name of any formal business breakfast networking group) is not for me I hear you wail…. it’s too structured for me. It’s true not everyone likes or gets structured networking groups for many reasons: 1) turning up regularly (or getting a sub) gets to be a bit of a bind 2) [...]
by Heather Townsend on January 26, 2012 · 0 comments
I am very fortunate to have gained over 8000 followers – and I appreciate every single one of them (well maybe not the bots). However, I also follow just over 4000 people on twitter. As you have rightly guessed, it is impossible to closely follow all 4000 of them. It’s just not possible. Not every [...]
by Heather Townsend on January 25, 2012 · 1 comment
Five great ideas on what to talk about in LinkedIn, so you come across the way you want to. LinkedIn can help you find new prospects and discover more about them before you even think about “selling”. In a previous article I talked about using LinkedIn groups to get more business. I recommended using groups; commenting on [...]
The first impression any networker makes is vital. No surprises there then! I’m bet most of us would cringe if we met someone at a networking meeting and in the first sentence they were pitched at. So, why do so many people and businesses do this on social media? I’m not against sending an automated [...]
by Heather Townsend on January 20, 2012 · 2 comments
Despite the title of this blog post, Twitter is not a get-rich-quick type of medium. Why you may ask? Well, success on twitter is down to meeting the right people for your business, and then building up trust and relationships with these people. All in all, that takes months not days or weeks. But, what [...]
You enter the room and are met by the sight of a heaving mass of people. The room is filled with the noise of conversations. All of which you are not part of. For some people, a big room of people which they have to network in can be a very intimidating sight. Even some [...]
I was running a couple of networking workshops recently. (well about 12 over a period of two months, but whose counting?) When I go around and hear what people want from the day, I very often hear the ‘C’ word appear. Confidence. It may be confidence to start a conversation, confidence to end a conversation, [...]