Networking approach

But, BNI (or insert name of any formal business breakfast networking group) is not for me I hear you wail…. it’s too structured for me. It’s true not everyone likes or gets structured networking groups for many reasons: 1) turning up regularly (or getting a sub) gets to be a bit of a bind 2) [...]

6 tips on how to perfect your elevator pitch

by Heather Townsend on January 10, 2012 · 0 comments

I’ve run nearly ten workshops on networking over the last six months and in many of those workshops, the elevator pitch has featured. This is the short, normally capped at 60 seconds, ‘pitch’ (or minute of sheer fear) that most structured networking groups or events make you trot out. I have to admit that when [...]

Is this the perfect 60 second Elevator Pitch?

by Heather Townsend on January 9, 2012 · 0 comments

Whether you are a visitor or a regular, there is nothing worse than hearing someone ramble and waffle their way through their 60 second pitch. You want to be succinct and crisp in your delivery. I suggest that you use a structure similar to this: Part 1: The introduction Introduce yourself by the value you [...]

Are you looking to meet George too?

by heather on December 21, 2011 · 0 comments

Whenever people ask me who I want to meet, I always answer… “George Clooney”. (Well, which female wouldn’t?) I then get challenged… “No, Heather – who do you REALLY want to meet?” At which point, I answer honestly, “George Clooney”. By this point in the conversation, I’m normally getting the vibes that I’m starting to [...]

So what’s formal collaboration got to do with networking? Quite a lot actually. Think about it, when a relationship becomes so crucial to your mutual businesses you need to seriously think about potentially formalising the arrangement. That’s formal collaboration. It’s also a potential outcome of a networking relationship which really works. Take my business, the [...]

Find out why Andy Lopata keeps having to bite his tongue…

by Heather Townsend on November 17, 2011 · 0 comments

Andy Lopata and I met up recently and started chewing the cud about networking, selling, relationships and other such stuff which seem to excite networking experts like us. (I know, we need to get out more!) As a result, of our conversation, Andy agreed to be interviewed for my blog – this is the second [...]

I’ve been running four networking workshops for local businesses this week. On every workshop, someone has raised the question of how to memorise names. A real fear for many individuals, business people and professionals in general and actually a skill which should be learnt by all. So, here is my definitive guide to remembering people’s [...]

Picture the scene… The lights are low, and the bride is bopping away to her chosen music, the wine has very definitely flowed…. Yes, I was at my sister-in-law’s wedding this weekend. As often can happen, the sights and sounds of a wedding celebration can often attract uninvited guests – wedding crashers. I’m sure the [...]

Find out why I was embarrassed

by heather on October 26, 2011 · 0 comments

I’ve been musing…. Not about world peace, but networking goals. I know, I should get out a little more! What should be in your networking goals? What defines an differentiates a networking goal from a business development goal? Are your networking goals your business development goals? The answer is no. Unfortunately, many people either don’t [...]

You’ve committed to twitter, great. Purchased the obligatory hootsuite subscription, great Then you get really excited because you can start now start pumping out your message on twitter & LinkedIn 24/7; making doubly sure no-one can miss what you about and what you can do for them. Not so great. Oh, and you can now [...]