The FITTER model

After training over 200+ professionals in the last 6 months on their networking skills, I noticed that there was a common theme to what people found hard to do when networking. This theme, went something like this: “how do I start and maintain an interesting conversation, whilst not being boring, but use this conversation to [...]

Stop collecting contacts!

by Heather Townsend on March 13, 2012 · 0 comments

A good friend of mine, Rob Brown has a great quote, which I often recite: “stop counting conversations, and make conversations count” Which is so true. However, in my opinion, so many people spend all their networking effort and time collecting contacts. Whereas, in my view effective business networking is about ‘finding, building and maintaining [...]

How do I follow up effectively? Part 3

by Heather Townsend on February 24, 2012 · 0 comments

This is the third and final part of a series of blog posts on how you follow up effectively. In the previous blog post we looked at what you have to do before and immediately after an event to make sure you follow up effectively. Now, going back to meeting an A or B lister. [...]

How do I follow up effectively? Part 2

by Heather Townsend on February 23, 2012 · 0 comments

This is the 2nd part of a 3 part blog series on following up effectively. In this part of the series we look at what you need to do before even get the event and immediately afterwards. Slightly paradoxically, the first thing you have to do before you even meet anyone is work out who [...]

How do I follow up effectively? Part 1

by Heather Townsend on February 22, 2012 · 0 comments

Whenever I deliver face-to-face networking training to lawyers and accountants (or business owners for that matter), I always get asked this question: “How do I follow up effectively?” This normally refers to the pain of having to take time out of their working day to follow up after a networking event. There are two things [...]

how are you introducing yourself?

by heather on January 24, 2012 · 1 comment

The first impression any networker makes is vital. No surprises there then! I’m bet most of us would cringe if we met someone at a networking meeting and in the first sentence they were pitched at. So, why do so many people and businesses do this on social media? I’m not against sending an automated [...]

If you want to be consistently generating sales appointments from your networking activities, then watch this video.

If you want to achieve great results from your networking activities, you need to follow up. Without any ‘follow-up’ then there is no point to actively networking – all you are doing is having a cosy chat.

What’s the right way to answer the question, ‘so what do you do’?

Yesterday I was given a masterclass in how to write your online profile by David Stoch of Meerkat PR, who specialises in getting his clients valuable media coverage. I learnt so much I wanted to share what I learnt with you today: